Ellen Wille’s journey from a small, mobile wig business to an internationally acclaimed brand is a testament to the designer’s creativity, determination, and vision. Starting in 1967, she traveled across Europe selling her handmade wigs directly from her van, building personal connections with clients along the way. Her first store in Frankfurt, Germany, marked the beginning of a new chapter, and as demand for her designs grew, she relocated her headquarters to Schwalbach am Taunus in the 1990s. Over the course of nearly six decades, Ellen Wille’s commitment to quality, color vibrancy, and a natural look transformed her company into Europe’s premier alternative hair brand.