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Brand Spotlight: Amy Gibson

Wigs.com is celebrating its 25th anniversary! We wanted to commemorate this wonderful milestone by spotlighting the remarkable brands that have shaped our journey. This week we’re honored to feature Amy Gibson. But who is this designer? What are her contributions to the wig world? Let’s dive into who Amy Gibson is, what our favorite products from her are, and what advice she has for wigs.  

Who is Amy Gibson?

Amy Gibson is an Emmy nominated soap opera star turned powerhouse in the world of hair solutions. Celebrated for her innovative wig accessories, Amy Gibson has also made waves as a national spokesperson for hair loss awareness and is the creator of the ResQ™ Bag. Her contributions continue to inspire confidence and style for those experiencing hair loss.

We picked our favorite wig accessories from Amy Gibson specially designed to either keep your wig securely on your head or to keep your wig safe and frizz-free when it’s in its bag.

Wig Advice from Amy Gibson

Featured Here: Upstage by Raquel Welch in shade RL19/23SS Shaded Biscuit

As a national spokesperson for hair loss and someone who has personally navigated it, Amy Gibson offers heartfelt guidance on wearing wigs—drawing from her own lived experience to support others on a similar journey.

What are three pieces of advice you would give to a first-time wig wearer? 

Amy Gibson: Don’t go to the store by yourself. Have someone you trust with you because we get very caught up in our emotions, whether it’s because of hair loss, or the excitement of this new process. We can lose sight of what really looks authentic on us and friends are honest. 

Bring a photo of when you really loved your hair. If you’re in a place where you’ve lost a lot of hair, you might actually forget what your hair used to look like. So have a photo that actually shows your biological color in natural light, and bring that with you.

Don’t be sold and don’t lose your power just because you may be feeling powerless at the moment. Many women often feel that way when they lose their hair. Make sure you take your time. Forget what the retailer is saying and truly follow your gut. A woman’s instinct is awesome. Go outside in natural lighting and look at the wig you're thinking about buying. If you don’t have a friend with you, take the time to really think about what you’re buying. If you can become the observer for just a moment, and step out of the adrenaline, you’ll make a much better choice.

What do you wish you knew about wearing wigs back on day one?

Amy Gibson: I guess I wish that I could have become as innate with them, instead of being shameful about it and feeling so 'less than' because of my hair loss. I wish I could have rocked it like I do now, and really recognized that they’re more of an accessory like lipstick and heels. I wish I wasn’t so serious about the whole process. I was in such angst over it for so many years.

How do you respond to compliments about your hair?

Amy Gibson: I say, 'Oh, thank you,' with a smile.  A smile will always save you, even if you are uncomfortable at the moment. If your heart is beating a thousand times a minute, and you think that everybody knows, a smile will always throw somebody off.

Do I need to explain why I’m wearing a wig?

Amy Gibson: I don’t owe anybody an explanation about it. The only person I owe something to is myself. I try to stay as authentic as possible.

What if other people notice that I’m wearing a wig, and they call me out?

Amy Gibson: I always say there are two answers to that. It’s in my book Sex, Wigs and Whispers. It’s the first thing I talk about. It depends on the way that you present something to somebody and it’s the way they accept it. There was a time when I truly wasn’t okay with my wig, or with my hair loss. So, I bluffed my way through it, and lied really well until I started getting more comfortable.  

If somebody goes, “are you wearing a wig?” There are two answers. If you say the first one, it’s not going to be successful. If you say, 'well, I have this hair loss and it’s a really big problem. I have to wear this.' Versus, 'Do you not love this style? I’m  rocking all these different styles lately. What do you think about this?  I was thinking about doing a different color.'  Include them in your process, or just say, 'Yeah, don’t you love it?  I love it.'  Or, if you’re really not ready to do that, I used to say, 'You know what, I actually got extensions.  Do you like it?'  I know it’s bluffing a little, but it’s just in the beginning.

I always say, until you’re comfortable in your soul, you don’t owe nothing to nobody.  So, you do what you have to do to make yourself comfortable first, because if you’re comfortable, they’re going to be comfortable with your answer.

What if my wig falls off in public?

Amy Gibson: If it falls off, you put it back on your head.  It’s devastating at first, but again, you almost want to laugh at it.  Like, 'I can’t believe this just happened.' And kind of smirk about it if you can.  

It’s devastating for anybody if their hair comes off.  But, here’s the thing about wearing a wig. If you wear it right with a great wig band that’s going to keep it on, like WigSECURE™, or you’re going to tape it or clip it down you should be just fine. Wear it where you’re most successful, and learn the things that you need to do so that your wig isn’t going to fly off, and then you won’t have to worry about it.

Featured Here: WigSecure Crystal by Amy Gibson 

What is your favorite way of making a wig more secure?

Amy Gibson: A good wig band. Also, if you have no hair, I love a really good wig tape.

What should I avoid when buying a wig?

Amy Gibson: Too thick of a cap and stay away from too much hair. Most wigs sold to the masses are trying to meet the needs of the overall market.  It would cost too much money for a wig line to offer a million different densities.  So, they choose one density, and it’s usually too thick.  You usually will end up looking like you’re wearing a helmet if you don’t get them thinned out.

There are so many wig choices! Where do I start when choosing something?

Amy Gibson: First, you have to look at your budget.  You’re already stressed out from hair loss, don’t stress yourself out with financial issues.  Decide how much you can spend, and then decide how much above that is truly your spending limit. Then, ask what the highest quality and most comfortable piece is that I can buy, in the most authentic-looking fiber?  

Keep in mind that every piece needs to be styled. Ask yourself, 'Do I want human hair or synthetic, what am I capable of?'  If you’re not somebody that’s good with hair, you better find a heat-resistant or synthetic piece that you can just wash, shake out, and put on.  But, if you’re good at working with hair and you have a few moments to style it, human hair is fantastic.

A Message from Amy Gibson

Final Thoughts

Amy Gibson’s journey from soap opera stardom to becoming a pioneering force in the world of wigs is nothing short of inspiring. Her deep empathy and innovative spirit have redefined how hair loss solutions are perceived and experienced. Through her contributions like the ResQ™ Bag and Scalp Cushion™, Amy continues to empower women to feel confident, secure, and authentic. As we celebrate 25 years of Wigs.com, honoring visionaries like Amy reminds us of the heart behind every strand—the commitment to helping individuals reclaim their identity and self-assurance. 

Want to learn more about Amy Gibson? Check out her story from our Inspiring Women series. 

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